Ongoing: Restorations in August 2015 - Jay Leno # 39; Garage
When Studebaker and Packard merged in 1954, all independent American car companies were in trouble because Ford and General Motors had a price war Independent automakers were Studebaker, Nash, Hudson, Kaiser, Packard and Willys of these companies do Studebaker and Nash survive in the 1960s in 1954, Studebaker and Packard have sold less than half the number of cars they have sold in 1950.
Many who like Studebaker Packard blame for the demise of Packard; there is a factual basis for this Packard belief bought Studebaker believe Studebaker would make a profit if Studebaker could sell about 160 000 years real break Car Studebaker profitability was selling actually more than 260,000 cars a year because of high labor costs Studebaker Studebaker was only able to sell a lot for two or three years after the Second World war when all the US automakers could sell all the cars they could produce.
During the first two years of the merger model Studebaker-Packard 1955-1956, neither company did well, and when Curtiss-Wright came to the rescue with money and management in 1956, a choice difficulties had to be done first, Packard could sell a limited number of large luxury cars in the range of 50.000 to 75.000 per year to compete with Cadillac and Lincoln, who did not have great sales volume in contrast , Studebaker was able to sell 268.099 cars and 52.146 trucks for a total of 320.245 vehicles its best calendar year 1950.
Studebaker also built different sizes of truck tractors, medium-sized pickup, and military trucks 2 and 1 to 2 tons, known in the military as a deuce and a half, Champions economy cars and Larks, cars Hawks and sporting breaks, available with 6-cylinder engines or 8 cylinders South Bend Studebaker factory was a model of efficiency compared to the Packard operation in Detroit, where they lost their lease on a body plant leased 1954 Chrysler expelled and moved their bodies and final assembly factory an old building in a different location in Detroit in 1956 Packards were known for poor quality and reliability at a very cheap price if Packard had done well, then Curtiss -Wright would have kept Studebaker and undervalued.
The decision to keep the plant operations Studebaker in South Bend is a good In 1959 Studebaker reduced its production costs, brought the Lark and was able to make a profit after selling 100,000 cars per year This year they were lark able to produce at a rate of 80 per hour, and sold about 130,000 of them while making a nice profit in the process Studebaker plant in South Bend could still build cars rather the problem is that, after 1960 they could build three times more cars than they could sell.
Studebaker was saved twice by small cars construction; in 1939 by the champion and twenty years later by the Lark In 1950, Nash survived and grew because he built the small economic Rambler and Studebaker survived because he built the Lark if Packard had was chosen as the survivor, he probably would have died at the Edsel, if not sooner.
The fate of Packard after joining Studebaker was remarkably similar to the fate of Hudson after joining Nash's big car Detroit got cast as Nash found that the road to success was to build smaller cars and the men who ran Studebaker took note of this success that Nash went through their sales during the 1950s, the idea of building Studebaker BIG-Packards were Abandoned by 1957 and those proposed in the drawings looked like because Ford would sell Lincolns Lincoln tooling around 1956.
Studebaker life was good until the early 1960s when the Big Three came with compact cars like the Ford Falcon, Mercury Meteor, Chevy II Nova Corvair, Plymouth Valiant and Dodge Dart As a result of this attack, Studebaker was gone in the mid 1960s and Rambler aka American Motors disappeared fifteen years later, thanks in large part to a decision to put too much of their money in a big car known as the Matador.
Packard had bad years of 1955-1956 sales, but sales have been worse without all Studebaker dealers began selling Packards following the merger in 1954, almost doubling the outlets for Packard It very likely Packard has made some sales of customers who went to a Studebaker dealership intend to buy an expensive Studebaker President, Golden Hawk or truck and ended up buying a Packard is less likely that a rich client who went to a Packard dealership ended up driving instead of a Studebaker house.
After the package was gone, Mercedes Benz was happy to share with dealers Studebaker and made a success of this relationship About 250 dealers Mercedes Benz USA today were once dealers Studebaker-Packard.
A brief history of the Studebaker perspective Packard.
The Studebaker Brothers began making automobiles in 1902. The first cars were electric, but quickly turned into gasoline vehicles production increased during 1913, and in 1915 there were over 45,000 cars sold each year the type and number of cars has increased over the years, and in 1928, Studebaker acquired Pierce-Arrow in 1933, Studebaker was put under temporary receivership, and bounced back in 1934 in 1939, they produced a new car that was true economic model - the champion During the war, Studebaker produced trucks and radial engines for aircraft After the war, they rushed in car production, with a famous style Raymond Loewy the Loewy most famous 1953 cuts and hardtops were very unique to the American scene These cars were designed by Robert Bourke while working at Loewy in 1954 Pac Studios kard bought Studebaker Lark was introduced in 1959 and provided a compact car that was as spacious as the last explosion was Stude baker Avanti which was introduced in 1963. In 1964, Studebaker production moved to Canada the Studebaker last year that was produced was in 1966, although Avanti continued to be built by an independent body in South Bend, Indiana.
An interesting note that was sent to me by Robert Dowling, one of my visitors.
Packard bought the Studebaker Corp. suffering holders Packard shares have got the short end of the deal Senior management thought they could get on the old prestige Packard and Studebaker rival Chevrolet It didn t work and two years, Studebaker-Packard Corp. was facing insolvency creditors asked that they get rid of one of two manufacturing plants Unfortunately, they chose to keep the plant Studebaker in South Bend Ind and empty the Packard plant Detroit management soon realized their plan failed, but he was in the end the South Bend plant was not designed for such large cars that old Packards as the former Detroit factory, so they could not go back and begin production of large cars still wide, I saw design plans for new Packards If you saw a late 50 early 60 Lincoln Continental that ave c the head lights or slanting the infamous Edsel was what they looked like when I saw them, I thought they were Ford products Think If you take the front of an Edsel a replace the horse collar with a small grid shaped like a Clipper grill, you had the idea that I can not remember if Ford bought the plans or the design team went to Ford after Packard folded after These dismal sales Packardbakers Studebaker with funny add-ons they dropped the Packard name 64 they dropped the name completely and moved production to Canada.
One of the most memorable cars ever built.
For those of us who remember it, can we forget ever.
The following links will take you to other pages Studebaker.
Not too Studebaker s or for that matter a car was built in the car radio Those who did were very large and have attracted a lot of battery power This was the answer of Studebaker for the person who wanted to listen to the radio during the conduct and also be able to take it to the beach and any other place they wanted.
Jody Reeme submitted the following pictures of what he calls his 1950 Studebaker Champion Starlight Coupe Plane Car The car is stock except for painting and stickers.
Please click on the image to enlarge in a new window.
Please click on the image to enlarge in a new window.
1955 Studebaker Commander Starlight This car belongs to Aaron Dufrene Tickfaw, Louisiana Aaron has the following to say about his car I've had for 25 years, he was very rude when I arrived, but I had like when I was a child a lot of changes and repackage, now I'm happy the driver of a car unique in its kind in this region.
Click on the image to enlarge in a new window.
Click on the image to enlarge in a new window.
This car belongs to James L Jacobson Santa Monica California.
This car belongs to James L Jacobson Santa Monica California.
Click on the image to enlarge in a new window.
Click on the image to enlarge in a new window.
This car belongs to James L Jacobson Santa Monica California.
This car belongs to James L Jacobson Santa Monica California.
1958 Studebaker Starliner President car This is owned by Mark Kush Monroe, Michigan Mark is the newly elected president of the chapter western Lake Erie club Studebaker drivers.
1958 Studebaker President 2 door hardtop window sticker Click on the image to enlarge in a new window.
1958 Studebaker Starliner President car This is owned by Mark Kush Monroe, Michigan Mark is the newly elected president of the chapter western Lake Erie club Studebaker drivers.
1966 Studebaker Daytona below is the property of Jack Logan, Albuquerque, New Mexico, USA.
Jack owned and enjoyed this car for about six years, but he is willing to sell the work on his 53 Starliner is seen below the 66 Daytona specifications of this car are American Torq-Thrust II s, Optima battery, Chevrolet 355 huggers coated block, 4500 miles, L-79 cam, the use of the three-valve angle, the distribution chain Cloyes, stealth Weiand intake, Edelbrock 650 cfm carb, HEI, blue dots, A-833 4-speed w overdrive, March 73 Dana rear end, shifter Hurst, front disc brakes, Ultraleather, tweed, carpet, AM-FM cassette Kenwood, Infinity speakers, tinted glass, 54,000 orig miles, no rust never, never shipwreck, new lowered suspension, California dust cover All documents, original window sticker, owner manuals, workshop manual, all received Stude built 8935 cars 66, last year 640 were top of the line V-8 Dayt we have.
Request 25000 cell 505-306-5790 Albuquerque NM 505-846-8121 home.
Click on the image to enlarge in a new window.
1966 Studebaker Daytona 2 Door Sedan Engine Front.
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Click on the image to enlarge in a new window.
Click on the image to enlarge in a new window.
Click on the image to enlarge in a new window.
1966 Studebaker Daytona 2 Interior door after the sedan.
1953 Studebaker Commnder befoe began restoration.
This pair of Studebaker belongs to Dave Dave place on the banks of Belle Lost Creek, Payne rural county, Oklahoma Studebaker Transtar They are a 1957 Deluxe and 1954 Starlight Cup Check out his website by clicking on the link.
Studebaker in Canada The following images show the Studebaker plant in Hamilton the exploited, Ontario, Canada 1948-1966 Click on one of these images to enlarge in a new window To read the complete story of this plant Studebaker Click here.
These photos were provided by Winston White Burlington, Ontario in Canada and are the factory in 2004.
After the Second World War ended, there was a great need for Studebaker automobiles in Canada Canada required the largest and most modern facilities An old cannon factory air raid on the property of Otis Elevator-Fensom was acquired by the government in 1946, and Aug. 18, 1948, the first Studebaker built in Hamilton out of line the Hamilton plant was 320,000 square feet of space in 1949, the plant produced about 70 cars a day, five days a week in 1954, the parent company, Studebaker US merged with the Packard Motor Car company merger included Studebaker Canada even now limited Studebaker-Packard Canada after Hamilton was again chosen as the headquarters of the new Canadian organization This plant has been a great success and has produced many models, including the Scotsman and Lark Unfortunately Studebaker US did not share the cost of entry Canadian-resume US Studebaker ceased car production in December 1963, March 4, 1966, it was announced that Hamilton pl ant closure having produced 179.325 cars and trucks in its history of 18 years.
Winston White attended the Milton Ontario Studebaker Meet and sent the following photos.
This car was a plant produces hot-rod with a super-charger, it was ran straight out of the factory.
Many times, I was asked what state were some of these cars have been restored before The following pictures will give you an idea of what some of the owners of these cars started with these photos were submitted by Kyia Friesen and had this to say.
I thought you'd like to see a couple in the elements to go with all the sweet cars on your website Those 2 are my father's sitting time in California nose bullet 51 Business Coupe was bought for a song the owner originally, the carriage 54 has also been a good deal and I only saw one other car in the same year in nature Enjoy feel free to use the images as you like as a side note, as the son of a Stude man, I always raised in search of Odd and wonderful and so I finally meet a complement for a pickup in 1950 for $ 400 My father also has a 50 Stude and I love body style whether on arrival, the truck was completely ransacked, each panel was dented and rusted beyond hope the gentleman happen to have a 1958 Simca Aronde heard of them in amazing shape with only 64k original miles, but this q ui got my attention was the lazy familiar emblem on the hat so similar wheeled Studes that I had to take a long walk around the small French 2dr har dtop to be sure it was not some strange Studebaker I fell in love and brought home after a few days working with the man on her farm in Colorado, I made a friend, and my children and I loved the time spent helping this man clean his years of collecting cars and Stüde parts and VW.
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Analysis of a photo of the 1950 Studebaker at the end in 1966, image Studebaker, 1950.