The Design Process logo
Peugeot is a French car brand world renowned owned and operated by PSA Peugeot Citroen, which is the second largest car manufacturer in Europe The family vocation first began in 1810 as a coffee mill company and built its first car in 1891.
With an annual production of nearly 1.8 million vehicles, the company achieved a net profit of 819 million in 2012.
ELEMENTS OF DESIGN, HISTORY AND DEVELOPMENT OF PEUGEOT LOGO.
The Peugeot logo is one of the most widely recognized and durable car logos in history has played a very important role in establishing Peugeot as one of the most prestigious and sought after automotive brands in the world The logo undergone many changes over the years.
The history of the iconic lion logo Peugeot dates back to 1847, when the company used to manufacture saw blades and steel products According to branding experts, lion depicts three main attributes of Peugeot saw blades; strong teeth, the elastic blade and fast cutting The logo appeared on the Peugeot Bros boom in 1950, and was registered as a trademark in 1858.
In 1889, Peugeot produced its first machine, a tricycle, a result of a successful collaboration between Leon and Armand Peugeot Serpollet It was the first machine to bear the name of the company vehicles later wore the words Automobiles Peugeot on from 1905-1915 radiators, lion logo on an arrow was posted on Lion Peugeot cars manufactured by Peugeot Bros.
In 1933, a more simple and dynamic lion was seen on the caps of Peugeot cars The heraldic lion, which is also seen on the arms of Franche-Comté the birthplace of the Peugeot family began to appear on 203 1948 When the company was renamed Peugeot SA in 1965, some repairs were made to the company logo was placed on the lion's head in a triangular shield some years later, the same head was encased in a square-shaped structure.
In 1976, PSA Peugeot Citroën company holding born after the merger of Peugeot and Citroën, the Group acquired then Chrysler Europe in 1978. In an effort to enhance its image, Peugeot returned to heraldic lion, with many refined and sophisticated design called Lion wire.
The Peugeot logo was changed again in 1998 this time, the company added legs to showcase the power and balance of identity Intense blue eyes symbolized the forward-looking attitude of the company's current logo Peugeot, often referred to as the Blue brand, was unveiled in 2002, contains an elaborate black color that depicts the shadow of the lion.
The Peugeot logo proportionally form is often considered one of the most visually spectacular logos cars ever created.
The current version of the Peugeot logo incorporates a custom typeface designed for the company by the French type designer and graphic artist Christophe Badani.
Peugeot logo Creating History and evolution, Peugeot, logo, design, history.