ready for sale !!! R5 1983 - Renault 5 GTL Lecar - $ 2900
Only two versions were launched in France in 1976 3.
Unleades fuel processing, speedometer in miles, specific windshield, doors could be locked from the inside, the belt signal security and dashbord ringing, and more.
And optional equipment glass windows, tinted windows rear washer wipper, high Sunroof, this last option is presented as a highlight on the first leaflet.
Versatile, Exotic and chic, that's the image 5 RENAULT be obtained.
Unfortunately, sales were very poor consumers have returned to full-size car in 1976, only 13,458 cars were sent to the U S.
Only 9673 Renault 5s were sold at the end of September, another 7,782 cars remained in stock.
The Mistake Cars were not available to the West Coast dealers, especially in the large California market where people were traditionally more open to innovation The car was not introduced at the LA AE specializes in foreign imports.
Pierre Gazarian, director of advertising has changed is the advertising agency Marsteller.
The news agency said the name RENAULT FIVE.
Had little meaning for the American consumer who did not know the rest of the Renault line.
They suggested a name change using article in French as Le Car.
Like the French perfume, Chanel No. 5, which was associated with the image of Marilyn.
The 1977 campaign began with French article Introducing Le Car.
It has been lauched was a new start in advertising Each term is a combination of French and English.
A new campaign was launched with a new stage, each term was a French and English combination The Features, The Performance, The Economy, and The Fantastic turn for comfort and the reasonable price.
Many combinations have been created sports car, The Weekend Car, The City car, fun Because even the Police car was chosen by La Conner in Washington state patrol car Two versions were called Le Car The Deluxe and GTL GTL For Basic.
Sales were good in February 1977 862 sold 1977-1377 Mars and April.
With 2503 it doubled to 12,645 units by the end of the year.
Renault 5 Le Car &, renault.